Like so many of you, our entire team at Broadway Roulette has spent the last few days processing current events and debating how we, both as a company and as individuals, can help those who need it. While we realize these are complex issues, we felt the need support our followers who wish to get involved as best as we are able.
That is why, for 48 hours, we are donating 100% of gift card proceeds to support the Black Lives Matter movement. This gives Broadway fans who want to contribute to the cause a direct way to do so today with the added bonus of seeing a Broadway show when Broadway returns (or attending one of our just-launched Broadway Roulette Mixers sooner!).
Broadway Roulette gift cards may be purchased in any amount, but we are offering $12 off gift cards of $100+.
We know that there is no one-size-fits-all response to the situation at-hand and that any actions we took, or didn’t, would not please everyone in our orbit; however, as individuals, colleagues, and citizens, we believe this was the best structure we could create.
Mister Rodgers once said, “When I was a boy and I would see scary things in the news, my mother would say to me, ‘Look for the helpers. You will always find people who are helping.'” Our goal here is to be one of the helpers.
Our 48 hours expires at midnight, tonight.